At the core of this project, I had the plan to showcase my branding skills. I wanted to build a brand that challenged me to make something launch-ready in just under 5 months. Penta was born from my love for coffee and cocktails combined with activities. I love to grab a cup of coffee to take on a journey: go shopping, study, work, and most importantly hang out. There isn’t an activity I would rather do without a fun drink to pair with it. I dream of a coffee shop that is more than a seat for working and scrolling. 

Penta’s Mission: Pair fun drinks with fun activities.

We offer a unique series of rooms in the heart of Columbus. Study in our spacious loft, pop into the movie room to relax, enjoy nightlife at the bar, level up in the arcade, or see how we do things in the roasting room.

The Modern College of Design –Senior Brand Identity Project

Penta

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When visiting a coffee shop website, you’re really looking for basic information like hours and location. My challenge when designing the landing page was to condense a lot of information and products to a website that’s not too long and can keep the reader’s attention. 

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